OYO-like App Development Cost: 5 Factors to Know in 2023

Updated Time : November 17, 2023
OYO-like App Development Cost

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Are you considering venturing into the ever-expanding realm of hotel booking apps with an OYO-like platform? Before you start, it’s crucial to learn the factors that can significantly impact the development cost of your app. 

Building an app like OYO requires careful planning and consideration of various aspects that influence the overall budget. Here we will discuss five key factors that can affect the cost of developing an OYO-like app. By understanding these factors, you will understand the intricacies of app development. 

So, let’s uncover the essential aspects that play a pivotal role in shaping the OYO-like app development cost.

What Is OYO?

OYO is a prominent hospitality brand and online platform that offers standardized, budget-friendly accommodations to travelers across various destinations. Founded in 2013 by Ritesh Agarwal, OYO has grown into one of the largest hotel chains globally, with a presence in multiple countries. 

The brand’s success lies in its ability to provide quality stays and seamless booking experiences through its user-friendly app and website. OYO’s innovative business model has disrupted the traditional hotel industry, making it a go-to choice for budget-conscious travelers seeking reliable and comfortable accommodations.

Let’s take a look at what OYO Rooms UI looks like –

Book OYO Rooms

Why Should You Invest in Hotel Booking Apps?

With significant investments and funding, the hospitality industry is evolving rapidly. Hotel booking apps meet the growing demand for convenience, saving time and money for users.

In today’s digital era, mobile apps and online platforms, like OYO rooms, have transformed hotel booking. Research shows that 60% of bookings are made through mobile devices, hinting at lucrative revenue potential.

Let’s look at the graph below to understand the growing popularity of hotel booking apps –

understand the growing popularity of hotel booking apps

What Is the History of OYO?

OYO Rooms, popularly known as OYO, emerged in 2013 and has since become a global hotel chain, dominating markets in various countries. As the third-largest hotel brand in China, OYO’s success is evident from its extensive product offerings like OYO Living, SilverKey, OYO Homes, and Palette, gaining immense popularity among consumers and business partners alike.

Let’s take a glance at the following image to learn more about the history of OYO –

A few numbers signifying the oyo popularity

The widespread appeal of OYO Rooms can be gauged from its impressive numbers, showcasing its significance in the hospitality market.

Grasping the key elements contributing to OYO’s success is essential for those looking to generate app development ideas for a similar platform. By mirroring the effective strategies and user-focused features of OYO, entrepreneurs have the opportunity to develop a competitive and appealing app in the co-living market space.

What Is the Business Model of OYO Rooms?

Starting a business like OYO Rooms offers two distinct revenue models: the Aggregator Model and the Franchise Model. Both have their unique advantages and considerations, making the choice crucial for success.

1. Aggregator Business Model

In the Aggregator model, as OYO Rooms followed until 2018, you connect with hotels, property dealers, and room owners, offering their services under your brand name. Customers access services through your platform, unaware of the actual provider. You earn a profit share of around 22%, while partners gain visibility and customers experience exceptional services.

2. Franchise Model

Under the Franchise Model, OYO operates as a brand owner and partners with hotels and property owners. In this mutually beneficial arrangement, the partnering establishments are bound by OYO’s standards, guidelines, and quality assurance measures. They are required to comply with the brand’s operational procedures, ensuring consistency in customer experience across all OYO properties.

What Are the Must-have Features of an OYO-like App?

To develop a successful OYO-like app, it’s crucial to incorporate essential features that offer users a seamless hotel booking experience. 

Here are the key features that make an OYO-like app stand out in the competitive market:

the Must-have Features of an OYO-like App
  • User Registration and Login: Enable users to create accounts, sign in, and manage their profiles with ease.
  • Search and Filter: Offer advanced search and filter options to allow users to find accommodations based on location, price, and amenities.
  • Real-time Availability: Ensure real-time availability of rooms and properties to provide users with accurate booking options.
  • Interactive Maps: Integrate interactive maps to display hotels’ locations and nearby attractions.
  • Detailed Hotel Profiles: Provide comprehensive hotel profiles with images, amenities, room details, and guest reviews.
  • Secure Payments: Implement secure payment gateways to facilitate smooth and safe transactions for users.
  • Booking Management: Allow users to manage their bookings, view reservation details, and receive booking confirmations.
  • Ratings and Reviews: Incorporate a rating and review system, allowing users to provide feedback and read reviews.
  • Push Notifications: Send push notifications to keep users updated on exclusive deals, discounts, and booking status.
  • Multilingual Support: Offer multilingual support to cater to a diverse user base and enhance the app’s accessibility.
  • User Support and Chat: Provide a user support feature or chat option for prompt assistance and query resolution.
  • Social Media Integration: Allow users to sign in and share their experiences on social media platforms.

Creating a feature-rich OYO-like app ensures user satisfaction and loyalty, driving success in the competitive hospitality market.

What Technology Stacks Are Used in OYO Rooms?

OYO Rooms relies on a robust and sophisticated technology stack to deliver a seamless and efficient hospitality experience to its users. The key components of OYO’s technology stack include:

Technology Use
React NativeCross-platform mobile app development
Node.jsBackend development and server-side scripting
MySQLDatabase management and storage
RedisCaching and real-time data processing
Amazon Web ServicesCloud infrastructure and storage
ElasticsearchSearch and indexing for efficient data retrieval
KafkaMessage queue system for handling data streams
NginxWeb server and reverse proxy for enhanced performance
DockerContainerization for easy deployment and scalability

OYO Rooms’ technology stack is carefully selected to ensure high performance, scalability, and reliability, handling millions of bookings and user interactions efficiently. By leveraging modern technologies, OYO continues to revolutionize the hospitality industry, delivering exceptional experiences to travelers worldwide.

What Is the Cost of OYO-like App Development?

The cost of creating an app similar to OYO isn’t fixed and can vary significantly based on a multitude of factors. These factors can include the complexity and functionality of the app, the chosen platform, the design specifications, backend development, etc.

The cost is also dependent on the team that’s developing the app – be it an in-house team, freelance developers, or an outsourced agency. Geographical location and the size of the team also impact the cost.

As a rough estimate, basic app development can start from $15,000-$20,000. For mid-level apps, costs can range from $20,000 to $60,000. More complex apps with advanced features can easily exceed $60,000. 

[Note – These are very rough estimations, and the actual cost can vary significantly based on the specific requirements of the development project. For an accurate cost estimate, detailed project scope and specifications are required.]

Which 5 Factors Affect OYO-like App Development Cost?

Developing an OYO-like app involves several crucial factors that significantly impact the overall development cost. As entrepreneurs and businesses venture into the competitive world of hotel booking apps, understanding these factors becomes essential for effective planning and budgeting. 

Let’s elaborate and explain the five key factors that influence the cost of OYO-like app development:

5 Factors Affect OYO-like App Development Cost

1. App Complexity and Features

The complexity and scope of the app directly affect the development cost. The number of features, functionalities, and user interactions play a significant role in determining the overall effort and resources required. Apps with advanced features like real-time availability, interactive maps, secure payment gateways, and push notifications generally demand more development time and expertise, leading to higher costs.

2. Platform and Devices

Developing an app for multiple platforms, such as iOS and Android, adds to the development cost. Each platform requires separate coding, testing, and optimization to ensure a seamless user experience. Considering various device sizes and versions further intensifies the effort and expenses in app development.

3. Design and User Interface

Customizing the app’s design and user interface to align with the brand’s identity and user preferences is crucial but can contribute to the development cost. A visually appealing and user-friendly design requires additional design efforts, graphics, and user testing, which influence the overall budget.

4. Backend Development and Integrations

The complexity of the app’s backend infrastructure and integrations with third-party services impact the development cost significantly. Establishing robust server architecture, database management, and ensuring seamless data flow is vital but may require additional development time and resources. Integrating external services like payment gateways, mapping APIs, and social media logins may also incur additional expenses.

5. Development Team and Location

The expertise and size of the development team influence the development cost. Hiring an in-house team or outsourcing to an app development agency each has its cost implications. The location of the development team plays a role, as rates may vary based on the region’s labor market and currency exchange rates.

By carefully considering these factors and conducting a thorough analysis of the project requirements, businesses can make informed decisions about app development and budget allocation.  Proper planning and strategic resource allocation enable the creation of a successful and feature-rich OYO-like app, offering users a seamless hotel booking experience and driving long-term success in the competitive hospitality market.

Wrapping Up

Understanding the factors that influence OYO-like app development costs is essential for aspiring entrepreneurs in the hospitality industry. By carefully considering app complexity, platform choice, design, backend development, and the development team, businesses can optimize resources and create a successful hotel booking app. 

Striking a balance between feature-rich functionalities and cost-effectiveness will pave the way for a seamless user experience, ultimately driving success and revenue generation in the competitive market.

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